List Price

  • From all of us at Scout Motors, welcome to the Scout Community! We created this community to provide Scout vehicle owners, enthusiasts, and curiosity seekers with a place to engage in discussion, suggestions, stories, and connections. Supportive communities are sometimes hard to find, but we're determined to turn this into one.

    Additionally, Scout Motors wants to hear your feedback and speak directly to the rabid community of owners as unique as America. We'll use the Scout Community to deliver news and information on events and launch updates directly to the group. Although the start of production is anticipated in 2026, many new developments and milestones will occur in the interim. We plan to share them with you on this site and look for your feedback and suggestions.

    How will the Scout Community be run? Think of it this way: this place is your favorite local hangout. We want you to enjoy the atmosphere, talk to people who share similar interests, request and receive advice, and generally have an enjoyable time. The Scout Community should be a highlight of your day. We want you to tell stories, share photos, spread your knowledge, and tell us how Scout can deliver great products and experiences. Along the way, Scout Motors will share our journey to production with you.

    Scout is all about respect. We respect our heritage. We respect the land and outdoors. We respect each other. Every person should feel safe, included, and welcomed in the Scout Community. Being kind and courteous to the other forum members is non-negotiable. Friendly debates are welcomed and often produce great outcomes, but we don't want things to get too rowdy. Please take a moment to consider what you post, especially if you think it may insult others. We'll do our best to encourage friendly discourse and to keep the discussions flowing.

    So, welcome to the Scout Community! We encourage you to check back regularly as we plan to engage our members, share teasers, and participate in discussions. The world needs Scouts™. Let's get going.


    We are Scout Motors.

BillDrexel

New member
Jul 8, 2025
1
2
Nj
I'm not crazy about the price. $50k puts it up right up against the wrangler and with an entire generation of drivers out there who've never heard of or probably even seen a Scout I think it'll be tough to lure those people away who are looking to go off roading out of the sales lot. You really should be down around 39k. That's an incentive to save real coin vs the wrangler and upsell the people looking at the compass which lists for around 33k. Do not make the mistake IH made. There's some BS out there about the last years of scout making record profits and the gas crisis or the auto workers strike killing the Scout. The reality was that in 1980 you could buy a new Scout for $8k or a wrangler for $6400. That's a 20% difference in price and the precise reason sales dropped through the floor when the economy sucked and money got tight for people. Look I want you guys to succeed, my father had an SSii, ive had 2 Scouts and my brother had one himself so believe me we're fans and buyers but it might be hard to justify a wrangler price without the wrangler capability for a lot of people. Nostalgia sales will only get you so far in this market. You need to give people value for their money otherwise you'll find yourself in the same position IH found itself 45 years ago. If I was on VW's management team I would do everything I possibly could to drive the price down and make the new Scout the vw bug of its age.
 
Upvote 1
Scout is in direct competition with the Bronco (whether they like it or not). They need to be cautious of pricing to stay competitive.
IMG_0389.jpeg
IMG_0390.jpeg
IMG_0391.jpeg
 
Scout is in direct competition with the Bronco (whether they like it or not). They need to be cautious of pricing to stay competitive.
View attachment 10142View attachment 10143View attachment 10144
I would disagree and say it is the landcruiser. Larger in size and price point. And RR Defender is my hunch of who will cross shop. I originally hoped it would be the Bronco but everything shown says a step up. Not a Bronco interior that comes close. This will be a gentleman’s farm equivalent SUV. Been on here too long to believe it is the Bronco anymore. Price alone pushes it beyond. People will cross shop but it won’t be apples to apples
 
I would disagree and say it is the landcruiser. Larger in size and price point. And RR Defender is my hunch of who will cross shop. I originally hoped it would be the Bronco but everything shown says a step up. Not a Bronco interior that comes close. This will be a gentleman’s farm equivalent SUV. Been on here too long to believe it is the Bronco anymore. Price alone pushes it beyond. People will cross shop but it won’t be apples to apples
With everything I have test driven and seeing them in person, I would compare it to a Defender 110 or the Landcruiser.
 
I’m going to respectfully disagree with @J Alynn and @cyure here. I personally am right between the Bronco and the Scout. Yes, the Scout interior looks better put together, but they are more alike than different. Sure some folks who look at the Defender and Landcruiser will look at Scout, but I’d venture to guess those folks will stay loyal to their brand before jumping to Scout (at least in the first five years of production). I thing both Bronco and Jeep owners will look at Scout as an interesting upgrade, but that depends on price. I just don’t see a Range Rover or Landcruiser owner jumping ship in the masses right away.
 
  • Like
Reactions: J Alynn
I’m going to respectfully disagree with @J Alynn and @cyure here. I personally am right between the Bronco and the Scout. Yes, the Scout interior looks better put together, but they are more alike than different. Sure some folks who look at the Defender and Landcruiser will look at Scout, but I’d venture to guess those folks will stay loyal to their brand before jumping to Scout (at least in the first five years of production). I thing both Bronco and Jeep owners will look at Scout as an interesting upgrade, but that depends on price. I just don’t see a Range Rover or Landcruiser owner jumping ship in the masses right away.
No worries at all, everyone has different opinions. Now just so I understand are you deciding between a Scout and a Bronco. I’m coming from a Wrangler and I’m definitely looking at the Scout as an upgrade, but mine is a 2013. Lots of things are upgrades. 😹
 
  • Like
Reactions: maynard and J Alynn
No worries at all, everyone has different opinions. Now just so I understand are you deciding between a Scout and a Bronco. I’m coming from a Wrangler and I’m definitely looking at the Scout as an upgrade, but mine is a 2013. Lots of things are upgrades. 😹
It is between a Bronco and a Scout for me.

To me a Range Rover, Land Cruiser, and Land Rover (all that I can’t tell the difference between) come with a certain personality that I don’t possess. It’s kind of like Mercedes, it just doesn’t fit who I am. I was raised on Ford, Chevy, and Ram. Anything outside of that was never considered or allowed (except for one Kia Sephia my dad bought cheep, and a Toyota Celica my mom had to have). It’s just how I was raised and who I am. The interior of my Ram is pretty nice, but we’ve never been a luxury car kind of family.

That brings me back to my original argument. Scout doesn’t scream luxury vehicle to me. The new Scout is very nice, but it still has a utilitarian approach to it (which appeals to me). I have a hard time seeing a lot of Land/Range Rover/Cruiser owners (again they all look the same to me) jumping ship right away.
 
It is between a Bronco and a Scout for me.

To me a Range Rover, Land Cruiser, and Land Rover (all that I can’t tell the difference between) come with a certain personality that I don’t possess. It’s kind of like Mercedes, it just doesn’t fit who I am. I was raised on Ford, Chevy, and Ram. Anything outside of that was never considered or allowed (except for one Kia Sephia my dad bought cheep, and a Toyota Celica my mom had to have). It’s just how I was raised and who I am. The interior of my Ram is pretty nice, but we’ve never been a luxury car kind of family.

That brings me back to my original argument. Scout doesn’t scream luxury vehicle to me. The new Scout is very nice, but it still has a utilitarian approach to it (which appeals to me). I have a hard time seeing a lot of Land/Range Rover/Cruiser owners (again they all look the same to me) jumping ship right away.
Thanks for that. Range Rover is very different than a Defender to me. Different price range and luxury yes.

Toyota Land Cruisers start at around $60k.

But honestly whatever makes you happy. Now I know J has said he had a Bronco for a few years and sold it. I just don’t know much about them. Wranglers yes, Broncos no.
 
The thing with Scout is that they’re entering two very crowded markets. Every vehicle in those markets is a potential competitor.

The full-sized pickup market is dominated by Ford and GM. RAM is a distant third. The other players are a large distance behind. The Terra is going to be a small player and will be pulling non-loyal customers from Ford, GM, RAM, Toyota, Nissan, and Rivian. The main driver to Scout will be electrification, the Terra’s styling uniqueness, the lack of dealer BS, and price. If the price is too high, then they will not pull many Ford or GM, or RAM customers. Even though Ford have the best-selling electric pickup, one of the things Ford miscalculated was their loyal base not really being willing to spend $10k-20k more for an EV when they were already skeptical of EVs to begin with.

The Traveler is facing similar concerns. The large SUV market is big. Really big. But it’s also crowded. And it’s not just the usual large manufacturers they have to contend with. The luxury SUV market has a lot of players too. And there’s no doubt that Scout is looking to that market—the interiors on the concept vehicles demonstrate that they hope to pull from the luxury market as well as from the more down-to-earth market.

The Bronco, the Wrangler, the 4Runner, etc., will be their low-price competition. The larger, more expensive 3-row SUVs will be their moderate-price competition. The luxury Land Cruiser, Defender, etc., will be their high-price competition.

I think one thing they could do to excite more non-luxury potential customers is for the next change they make to the Traveler to be a bare-bones rough-and-muddy interior. If they drop all the "high-falutin’" interior trappings and go with highly utilitarian, I think they would ease a lot of concern about who they imagine is their market.

Scout will need to quickly—preferably before the first production vehicles roll off the line—offer a trim to fit into each of those markets if they want to build a base of customers quickly. Rivian only worked for the luxury market and they’ve been struggling to make sales. The R2 is mostly cannibalizing their own R1 sales.
 
Last edited:
It is between a Bronco and a Scout for me.

To me a Range Rover, Land Cruiser, and Land Rover (all that I can’t tell the difference between) come with a certain personality that I don’t possess. It’s kind of like Mercedes, it just doesn’t fit who I am. I was raised on Ford, Chevy, and Ram. Anything outside of that was never considered or allowed (except for one Kia Sephia my dad bought cheep, and a Toyota Celica my mom had to have). It’s just how I was raised and who I am. The interior of my Ram is pretty nice, but we’ve never been a luxury car kind of family.

That brings me back to my original argument. Scout doesn’t scream luxury vehicle to me. The new Scout is very nice, but it still has a utilitarian approach to it (which appeals to me). I have a hard time seeing a lot of Land/Range Rover/Cruiser owners (again they all look the same to me) jumping ship right away.
I think this is very valid and I’ll counterpoint. And this is no insult to anyone-( I owned a Bronco and always wanted a wrangler)
I think “luxury and premium” buyers/Toyota buyers are more likely to adopt to the BEV and consider a Scout and I think those who won’t touch a BEV are more prone to looking at a Harvester as an alternative to the Bronco IF they can afford a Scout.
I just had an 18 year old ask me today if I liked my Bronco. I told her I loved it but would never recommend a Bronco to anyone-especially a young person due to all the issues we had. Meantime her second choice is a 4-runner. So that opened my eyes that Bronco buyers will shop wranglers and 4-runners before they cross shop with a Scout. A BASE jump of $12-15K is beyond most buyers shopping these. Not disagreeing with you but younger people are a large buyer pool of wranglers/broncos (or their parents are) and I just don’t see those drivers ponying up an additional $15K.
I just read the new Honda Prelide in Japan sold out of first year production in just a few weeks. And due to nostalgia, the majority of buyers are in their late 40’s to early 60’s. I have a hunch this will be the most common demographic for the new scouts as well, may be solid 50’s to 60’s. But just my take and I enjoy your perspective
 
  • Like
Reactions: maynard and cyure
While the truck and SUV markets are very competitive, the full sized EV truck and SUV markets are fairly limited. Ford and Chevy don't have great sales yet, and I don't think Dodge has entered the ring - and honestly, other than the Nissian Titan (which I don't think is made anymore), that is all the players in the 1/2 ton truck market. I can only think of the EV Hummer in the full sized EV SUV market (probably others), and it is huge and expensive.

While the Scout might compare close to the Bronco in overall width, I think it will feel noticeably larger inside. The Bronco and Wrangler have significant fenders (and shoulders) that make them wider on the bottom than the top. I drive a full sized truck more often than not, but just drove my wife's wrangler on a trip - they are not comparable inside. The truck has a cab, the wrangler has a cockpit. I don't mind cockpits (I also have a sub compact), but they do feel very different to drive in.

FWIW, the town I just drove in has some narrow lanes in major streets. I feel claustrophobic driving my truck in the narrow lanes, but the Wrangler feels almost like a sports car on them (even if the actual width difference is not all that much). I have drove a truck plenty in the city - and it generally did not bother me (parking garages and alleys being an exception). I really don't know why the town I just left had 8' lanes on a winding 4 lane high traffic road. It feels like going through a construction zone, but it is permanently that way. Hit a construction zone on the way home, It felt like 7' lanes with occasional 6' sections (basically one tire touching the cones and the other on grass-at 45mph) - arghhh. Need to remember that one and avoid it next time.
 
Last edited:
  • Like
Reactions: J Alynn and cyure
Rivian only worked for the luxury market and they’ve been struggling to make sales. The R2 is mostly cannibalizing their own R1 sales.
Rivian has not yet sold an R2, so they aren't cannibalizing sales. They may wind up taking some (R1S) reservation holders and converting them to R2's, BUT the R2 is designed to be a much more mainstream / mass market SUV and will (by default) sell more units than its pricier predecessor, so there will be some of that I'm sure. We'll see how that shakes out in 2026.

Also, I would not consider the R1S a luxury vehicle. While I would agree the the R1 launch vehicles are surprisingly nice & offer a great fit and finish, people may have bucketed them as "luxury" incorrectly. This was partially because they're so well equipped, partially because they have really good tech, but more likely b/c they are very high performance. If they had a version with real leather massaging seats, maybe I would consider them more luxury (and Rivian could add a true "luxury trim"). A caddy Escalade and a Denali are more Luxury than any Rivian. I think Rivian winds up competing with Luxury brands (Porsche, Mercedes, LandRover, Ineos) when buyers of trucks and SUV's cross shop and test drive one (after driving a luxury brand's truck). Some buyers just get swayed by the performance and they are probably on the edge of being nice enough to be considered alongside true luxury vehicles - then they also realize that they are LESS EXPENSIVE than the luxury brands or "luxury-optioned" versions of a competitor's SUVs.

Personally, I'm def not a luxury buyer, I'm a capability buyer and I wasn't looking for a luxury truck (or trim) when I bought the R1T. I'm really liking the Scout Terra b/c I want something with a longer bed and touch more ruggedness for actual truck stuff. That said the R1T has completely exceeded my expectations - best truck I have ever owned (I have had a Silverado, Tundras, & Tacomas).
 
  • Like
Reactions: J Alynn and cyure
Rivian has not yet sold an R2, so they aren't cannibalizing sales. They may wind up taking some (R1S) reservation holders and converting them to R2's, BUT the R2 is designed to be a much more mainstream / mass market SUV and will (by default) sell more units than its pricier predecessor, so there will be some of that I'm sure. We'll see how that shakes out in 2026.

Also, I would not consider the R1S a luxury vehicle. While I would agree the the R1 launch vehicles are surprisingly nice & offer a great fit and finish, people may have bucketed them as "luxury" incorrectly. This was partially because they're so well equipped, partially because they have really good tech, but more likely b/c they are very high performance. If they had a version with real leather massaging seats, maybe I would consider them more luxury (and Rivian could add a true "luxury trim"). A caddy Escalade and a Denali are more Luxury than any Rivian. I think Rivian winds up competing with Luxury brands (Porsche, Mercedes, LandRover, Ineos) when buyers of trucks and SUV's cross shop and test drive one (after driving a luxury brand's truck). Some buyers just get swayed by the performance and they are probably on the edge of being nice enough to be considered alongside true luxury vehicles - then they also realize that they are LESS EXPENSIVE than the luxury brands or "luxury-optioned" versions of a competitor's SUVs.

Personally, I'm def not a luxury buyer, I'm a capability buyer and I wasn't looking for a luxury truck (or trim) when I bought the R1T. I'm really liking the Scout Terra b/c I want something with a longer bed and touch more ruggedness for actual truck stuff. That said the R1T has completely exceeded my expectations - best truck I have ever owned (I have had a Silverado, Tundras, & Tacomas).
I just don’t think of the Scout as luxury and having test driven the R1s, same. On the pricier side but not luxury.

Okay can I ask then if the R1T is the best truck you have ever driven why are you switching to the Terra? Thanks!
 
  • Like
Reactions: R1TVT
By the time the Terra comes out, I will likely be in the market for a new truck. I have 50K+ miles on my R1T, and as mentioned above, I would like (and use) a slightly longer bed for all of the truck "stuff" that I carry and do. I also love some of the Scout features like the roll-down rear window (and the Scout legacy). The Scout Terra build will be a bit more utilitarian and rugged (as an added benefit). Lastly, if I can also get an additional 50 miles of range, that would be perfect.
 
  • Like
Reactions: J Alynn and cyure
I know several people who have been waiting for the R2 instead of buying an R1. I consider that cannibalization of R1 sales.

Whatever the interior quality is of the R1, it is absolutely priced at luxury prices. The base R1S is $16k more than the base Ineos or LR Defender. And the same price as the Macan electric. It might not be top-end luxury and I might be too poor to understand the different tiers of luxury, but in the world of most potential buyers, the R1 is priced as a luxury we can't afford.
 
I know several people who have been waiting for the R2 instead of buying an R1. I consider that cannibalization of R1 sales.

Whatever the interior quality is of the R1, it is absolutely priced at luxury prices. The base R1S is $16k more than the base Ineos or LR Defender. And the same price as the Macan electric. It might not be top-end luxury and I might be too poor to understand the different tiers of luxury, but in the world of most potential buyers, the R1 is priced as a luxury we can't afford.
This is kind of my take as well, luxury or not, I tend to compare vehicles of similar size/type and in the same price bracket, which for the R1S, nearly all alternatives are what I would call luxury vehicles.
 
I know several people who have been waiting for the R2 instead of buying an R1. I consider that cannibalization of R1 sales.

Whatever the interior quality is of the R1, it is absolutely priced at luxury prices. The base R1S is $16k more than the base Ineos or LR Defender. And the same price as the Macan electric. It might not be top-end luxury and I might be too poor to understand the different tiers of luxury, but in the world of most potential buyers, the R1 is priced as a luxury we can't afford.
I see your perspective on the new pricing. If we are talking pricing tiers, then yes, they would land at the higher-end (and they are also more expensive now than with the Launch pricing for sure). Not base, but there are also $90K+ Platinum Lightening trims out there. Maybe they are luxury also.
 
I see your perspective on the new pricing. If we are talking pricing tiers, then yes, they would land at the higher-end (and they are also more expensive now than with the Launch pricing for sure). Not base, but there are also $90K+ Platinum Lightening trims out there. Maybe they are luxury also.
I would personally count a Platinum F-150 as luxury. Using the ICE version, I would say XL, STX are kind of base; the XLT is kind of middle of the road, Lariat is a little bit nicer, and then King Ranch and Platinum are luxury (in my eyes).
 
I see your perspective on the new pricing. If we are talking pricing tiers, then yes, they would land at the higher-end (and they are also more expensive now than with the Launch pricing for sure). Not base, but there are also $90K+ Platinum Lightening trims out there. Maybe they are luxury also.
Yes, the F-150 Platinum (with any drivetrain) is absolutely luxury in my opinion. I was shopping for an XLT when I found a Lariat with a huge discount. Otherwise we would have ended up with an XLT.
 
  • Like
Reactions: J Alynn and cyure
Man I hope it’s not $90,000! You could be correct, but at $90,000 there is a lot on the market that is already proven and reliable. I’d have a hard time buying a first year vehicle at $90,000.
no problem with the 90k,just as long as I can be very specific with the options,dont want to pay for stuff I will never use, would hope the quality would be good right off the bat as they have had a loooooooong time to figure things out b4 the first one hits the road for real....ok lets get this thing rolling already...
 
  • Like
  • Haha
Reactions: J Alynn and cyure