Automotive Influencers and Order of Delivery

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bobz

Active member
Dec 6, 2024
57
106
Chapel Hill, NC
I'm interested in knowing if Scout is going to provide Automotive Influencers who buy a Traveler their vehicles first over those who have placed orders and are patiently waiting for their delivery process to start. If so, is that really fair?
Thanks a bunch.
 
I'm interested in knowing if Scout is going to provide Automotive Influencers who buy a Traveler their vehicles first over those who have placed orders and are patiently waiting for their delivery process to start. If so, is that really fair?
Thanks a bunch.
I really don't see them doing that. Since the influencer haven't been much help really.
 
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I agree with you , but it’s inevitable that some type of influencers will get them isn’t it? If that is the case I think the type of influencer will make a difference. Olympians, Para-Olympians, the Barbers, the OG Scout owners, people like that I think are understandable. Just please don’t give one of the first ones to Kim Kardashian types. She didn’t help sell Cybertrucks when she was given one.
 
Yes, but Scout needs name recognition. Not everyone knows they are on the way.
Every brand builds their name by having the vehicle on the road. Its built over time.

Ineos Grenadier had no name until they had vehicles on the road.
 
I agree with you , but it’s inevitable that some type of influencers will get them isn’t it? If that is the case I think the type of influencer will make a difference. Olympians, Para-Olympians, the Barbers, the OG Scout owners, people like that I think are understandable. Just please don’t give one of the first ones to Kim Kardashian types. She didn’t help sell Cybertrucks when she was given one.
I haven’t needed a barber in years - so that’s an easy one for me to eliminate…

:cool:
 
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I haven’t needed a barber in years - so that’s an easy one for me to eliminate…

:cool:
Ha! These Barbers.

Attachment-1.png
 
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I do a lot of on-line reviews of products before purchase. I can check out 5-20 reviews on a vehicle compared to maybe 1-2 from mainstream sources like Car and Driver, Motor Week, Motor Trend, Consumer Reports, or Road and Track. It can take a lot time with repeat information; but, extremely helpful in making an informed decision. I'm looking forward to sorting through the +500 reviews with first impression road test, off roading capabilities, 2-6 way vehicle comparison testing, extreme weather testing, and long-term Pros/Cons reports as the mileage piles up on the Scout vehicles starting in 2027!
 
I don't like the concept of influencers - but online reviews can kill a lot of interest in a product. I watched more than a few reviews of the Buzz. When they started giving real world ranges of 120 miles - my interest evaporated. I find it hard to believe anyone who says they love theirs after watching all the bad reviews.

I definitely would like to see a few unbiased reviews before I sign my check - especially as it very realistic that I might need to pay that money before I ever test drive a Scout.
 
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I do a lot of on-line reviews of products before purchase. I can check out 5-20 reviews on a vehicle compared to maybe 1-2 from mainstream sources like Car and Driver, Motor Week, Motor Trend, Consumer Reports, or Road and Track. It can take a lot time with repeat information; but, extremely helpful in making an informed decision. I'm looking forward to sorting through the +500 reviews with first impression road test, off roading capabilities, 2-6 way vehicle comparison testing, extreme weather testing, and long-term Pros/Cons reports as the mileage piles up on the Scout vehicles starting in 2027!
I’m OK if the influencers are trade related. Having ROMR or an online presence like them is a valid influencer. Having a luggage rep trying to promote cargo capacity to me is a let down. These are new legends based on OG scouts and most of the generation who now influences wasn’t even around for Scouts. If you aren’t off-road based or Scout based I don’t see a benefit but I’m beyond 50 years of age and don’t find value in 99% of influencers. Now-if Scouts demographic is 20-something’s then influence away but surely take care of your base buyers first on all counts
 
I’m OK if the influencers are trade related. Having ROMR or an online presence like them is a valid influencer. Having a luggage rep trying to promote cargo capacity to me is a let down. These are new legends based on OG scouts and most of the generation who now influences wasn’t even around for Scouts. If you aren’t off-road based or Scout based I don’t see a benefit but I’m beyond 50 years of age and don’t find value in 99% of influencers. Now-if Scouts demographic is 20-something’s then influence away but surely take care of your base buyers first on all counts
In the lightning round of questions Scott answered he said the age is 46.
 
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I'm interested in knowing if Scout is going to provide Automotive Influencers who buy a Traveler their vehicles first over those who have placed orders and are patiently waiting for their delivery process to start. If so, is that really fair?
Thanks a bunch.
My guess is they will release the Scout's to res owners kind of like how Rivian did with the R2. However, I fully expect, that Scout will get as many social media reviewers as possible and give them first access to the production models and have them create content and drive brand awareness.
 
My guess is they will release the Scout's to res owners kind of like how Rivian did with the R2. However, I fully expect, that Scout will get as many social media reviewers as possible and give them first access to the production models and have them create content and drive brand awareness.
I think you are right, I just hope they take pity on us day one reservation hub members.
 
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I think you are right, I just hope they take pity on us day one reservation hub members.
I think we're going to get our own little "factory tour" at some point, but I have a feeling it won't be until the production models have been finalized.