CYURE GOES TO SC!! 8/22/2026

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What did the rep say that indicated the N&D options?
I’m hoping she was misinformed.

But everything we noticed she mentioned there will be an “upcharge”, and “this is the direction the industry is going”.

Now I’m not sure how she could possibly know, when the next sentence that came out of her mouth talked about how so much wasn’t finalized, and also they were forging their own path as it relates to product. (Very confusing).

It seems like it will be packaged like every other manufacturer (per mod).

But it definitely was discouraging in person.
 
I would much rather have each option separated out so I can remove the ones I don’t want to pay for.
I consider nickel-and-diming to be adding in unrelated items as a required purchase to get the thing you want:
"Oh, you want the rear tire carrier? You also have to purchase the glass roof."

If a thing is put on your vehicle, you’re going to pay for it.

Giving the customer the actual price for each item and the option not to buy it is the opposite of nickel-and-diming in my mind.
 
I would much rather have each option separated out so I can remove the ones I don’t want to pay for.
I consider nickel-and-diming to be adding in unrelated items as a required purchase to get the thing you want:
"Oh, you want the rear tire carrier? You also have to purchase the glass roof."

If a thing is put on your vehicle, you’re going to pay for it.

Giving the customer the actual price for each item and the option not to buy it is the opposite of nickel-and-diming in my mind.
I agree with what you're saying, and I think we all want that. But I am sure it's going to come down more to part reduction and simplifying manufacturing rather than offering a-la cart optioned builds.
 
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I agree with what you're saying, and I think we all want that. But I am sure it's going to come down more to part reduction and simplifying manufacturing rather than offering a-la cart optioned builds.
Certain things like the roof and bench seat need to be independent of any other options. Oh this gives me an idea.
 
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I would much rather have each option separated out so I can remove the ones I don’t want to pay for.
I consider nickel-and-diming to be adding in unrelated items as a required purchase to get the thing you want:
"Oh, you want the rear tire carrier? You also have to purchase the glass roof."

If a thing is put on your vehicle, you’re going to pay for it.

Giving the customer the actual price for each item and the option not to buy it is the opposite of nickel-and-diming in my mind.
I agree with this! I don't need a tech package when I want 2 of the 4 things. But if I can pick all the options, then that's what I want. From the sounds of it, this production line is incredible and modular when the basis of all the vehicles sit on the same platform.
 
I agree with what you're saying, and I think we all want that. But I am sure it's going to come down more to part reduction and simplifying manufacturing rather than offering a-la cart optioned builds.
Oh, I’m sure of it too. The dream isn’t realistic when it comes to automated assembly lines.